Check this classy little promo vid for Kevin Landry, aka Freeride Kev (yes, really). The guy rips. Some of you might have met him in Whistler with Ticket2Ride. There's some pretty slick riding off some big stuff in Pemberton, all cut together nicely by Taylor Loughran. It ticks the following freeride boxes, and possibly more:
Filmed in BC
Going big, not home
Riding in the mountain
Wifebeater (red)
Lumberjack Shirt
Freeride speed lean AND manual
Lazily cool backing track, understating the sheer awesomeness of it all
